On Thursday, March 23, UCP students had the opportunity to meet as part of the Marketing Management Matrix – Meet the Professionals program with Mr. Marek Hlavica, long-time director of the Association of Communication Agencies (AKA), director of the Advertising Council and currently director Association of PR Agencies (APRA).

Marek Hlavica focused on the functioning and distribution of the communication market, the characteristics of individual types of agencies, self-regulation of advertising, and employment opportunities for future graduates of the International Management and Marketing study program.

We would like to thank Mr. Marek Hlavica for sharing his many years of varied and inspiring work experience and we look forward to the next meeting.